UX & UI Design : user satisfaction as a success factor for your projects

How to implement an efficient UX Design methodology?

Why think “user” in a UX&UI design strategy?

More than 2/3 of projects fail due to lack of user approval*. Gathering the business needs and constraints of users as early as possible in the development of a project and consulting them regularly during its implementation, ensures that a tailor-made tool is created and that the experience is pleasant.

Creating a tailor-made tool and offering a pleasant experience for users requires a collection of their needs as well as an in-depth analysis of the business constraints. Including the user throughout the creation process is one of the keys to a successful project.

*Forrester Research Study – Report « rich Internet Application Errors to avoid” 2008


Implementing a UX Design methodology to meet everyone’s expectations

 

We help you get to know and collaborate with your users to deliver an experience they can relate to.

 

To meet all project expectations, we base the experience improvement strategy on 3 pillars:

  •  The project owner’s objectives
  • Technical constraints and opportunities
  • The needs of the users

Coexya develops a user-oriented interface design method in 3 steps

  • 01

    Listen to your employees

    Objectives: Identify your users, their needs, frustrations, expectations and habits. Establish a strategy for improving the user experience.

    Methods :

    • Heuristic audit
    • User interviews
    • Focus group
    • Questionnaires
    • Persona
    • Empathy card
    • Services blueprints
    • User pathways

    Results: UX strategy

  • 02

    Find THE right idea

    Objectives : To devise the most suitable solution through collaborative and iterative work with users, the business and the IT department.

    Methods:

    • Brainstorming
    • Gamestorming
    • How might we
    • Sketching
    • card sorting
    • Votes

    Results : 

    • Wireframes
    • Prototypes
  • 03

    Create an identity

    Objectives : Customisation of the solution’s graphic universe in compliance with ergonomic standards and criteria

    Methods:

    • Visual language
    • Mood board
    • Visual identity

    Results:

    • Design of the main screens
    • Prototypes
    • Design System

Our iterative process ensures optimal efficiency of user experience design

 

At each stage, our experts take the time to evaluate, test and improve, to arrive at the best possible result. This iterative approach guarantees a gain in productivity.

 

Inclusive design for people with disabilities

We make your solution accessible to people with disabilities and extend this to all other users. We solve problems that may be related to situational or temporary disabilities, such as loss of network or limited access to the microphone. This is accompanied by technical development in line with the RGAA standards.


The importance of accessibility in the UX/UI phase of a web project

 

A practical guide to inclusive projects!

This guide is designed to raise awareness among designers, developers and decision-makers of the importance of making websites and mobile applications accessible to everyone, including people with disabilities.

It contains recommendations and best practices for ensuring optimum accessibility, improving the user experience and complying with legal obligations in terms of digital accessibility.

 

Download the white paper

 

 

 

 

 

Watch the video and find out how to improve the experience of all your users


Taking accessibility into account during the development phase

 

Ensure an Inclusive Experience

This essential document offers detailed recommendations and specific best practices for website and mobile application developers.

Learn how to integrate accessibility into every stage of your project to create inclusive user experiences that comply with accessibility standards. This guide will help you make accessibility a priority in your developments.

 

Download the white paper